Sunchang

Symbol

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Compare Sunchang County with a bowl to present its forward-looking vision of embracing human and the nature along with energy of the universe

• Red

  symbolizes hot pepper paste and sun

  pantone 81-1pc

  • c 15
  • m 200
  • y 100
  • k 25

• Green

  means green nature and abundance

  pantone 288-1c

  • c 15
  • m 10
  • y 100
  • k 15

• Blue

  symbolizes the Seomjin River and trust

  pantone 213-2c

  • c 100
  • m 70
  • y 35
  • k 25

County Flower / County Tree / County Bird

• 

  County Flower - Zinnia

  Its strong vitality of the red flower maintained for 100 days symbolizes the spirit of the county citizens and its distribution all around the town makes it friendlier to citizens.

• 

  County Tree - Zelkova

  There is a folk belief that zelkova protects the town's well-being from disasters. Zelkova has been loved by citizens for its green leaves and cool shades and it symbolizes patience and tenacity.

• 

  County Bird - Magpie

  Considered as a bird of good luck, magpie is a beautiful bird, which delivers good news. It also symbolizes service spirit, a cooperative mind and new hope.

Character

Chorongi & Chorongbi are the characters symbolizing the Sunchang County and can be utilized in various events and promotions.

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Slogan : Season your life with Sunchang!

This emphasizes Sunchang's image as both a longevity and fermented soybean product village and secures the local identity.